With Fords upcoming Flex maxi sized crossover getting ready to debut at dealers soon, Ford marketing mavens are putting the final touches on the cars marketing strategy.
Love or hate the Flex it will certainly be different from everything that's presently out there, I'm not so sure that this is the kind of different that Ford needs especially in this segment where safe and competent is what people are looking for.
The Flex has the kind of styling that polarizes most people in one way or the other, and right now what Ford needs is something that straddles the line between being attractive and practical.
This beast may do well or wallow in the showroom,and with gasoline edging toward 4 dollars per gallon the one thing that could sway people in the direction of this crossover is markedly better miles per gallon than what the Expedition, the Flex's cubic foot competitor can deliver .
Lets hope that this one will go right out of the ball park.
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